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TikTok launches new suite of ad tools, including shopping videos, catalog listings, and live shopping

TikTok announced today the launch of video shopping ads, catalog listing ads, and live shopping ads—a trio of moves that show the platform is doubling down on its personalized, algorithm-driven commerce offerings. The ad-driven experience expands on TikTok’s debut last year of a suite of commerce tools and solutions to help brands and creators deploy […]

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